Performance Marketing Specialist
Job details
Full job description
Looking for a Performance Marketing Specialist to join our team in Winnipeg.
About Northbridge Brand Studio
Northbridge Brand Studio is a family-owned marketing and creative business based in Winnipeg. Founded in 2020, we run 2 locations in the Prairies and employ a tight team that values doing the work well over scale.
About the role
You'll plan, launch, and optimize paid campaigns across Google, Meta, and other ad platforms: structuring accounts, writing and testing ad copy and creative variants, managing bids and budgets daily, and scaling what converts. You'll build conversion tracking and attribution you can defend, run structured A/B tests on landing pages and audiences, and report spend against cost-per-acquisition and return-on-ad-spend targets. When a campaign underperforms, you diagnose whether it's creative, targeting, or the offer.
What you'll bring
You bring hands-on experience managing real ad budgets, fluency in the numbers behind CPA and ROAS, and the curiosity to keep testing after a campaign is merely good. You're honest about what the data shows, even when it kills your favourite creative.
Applications are reviewed on a rolling basis. We respond to everyone we shortlist.
Required Qualifications
- 2+ years managing paid campaigns on Google Ads and Meta platforms
- Strong analytical skills with conversion tracking, attribution, and A/B testing
- Experience managing budgets against CPA or ROAS targets
- Eligibility to work in Canada
Benefits
- Three weeks paid vacation
- Marketing-tool stipend (subscriptions, fonts, design assets)
- RRSP matching to 4%
- Hybrid schedule with two days a week from home
Posted on April 30, 2026
Expires on October 27, 2026
Job ID: e28a362b-90ed-4caa-94c2-82f40c220cc9